Shama Hyder

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Searching for clarity amidst the chaos of digital marketingplus better ROI?

Today's online ecosystem can be summed up in one word: overwhelming. With new social media platforms popping up all the time and new technologies disrupting even the most reliable marketing strategies, business and nonprofit leaders and marketers are faced with the challenge of getting ahead in an environment that makes it seem impossible to keep up.

Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you figure out whats important and what can safely be set aside. No matter your industry, if want to gain momentum for your marketing effortsalong with the just rewardsMomentum is the resource youve been waiting for. Based on her experience as CEO of The Marketing Zen Group and her work with clients ranging from small businesses to Fortune 500 companies, Shama Hyder cuts through the complexity and explains the five essential principles required to develop a successful marketing plan that will withstand the digital worlds constant changes and result in real ROI:

  • agility through analytics
  • customer focus
  • integration
  • content curation
  • cross-pollination

    Momentum will not only demystify the marketing landscape, but also show you how to spot opportunities to grow your organization and brand more easily and with more consistent results than you may have thought possible. Whether youre a young business or an established company, Momentum will teach you how to thrive.
  • In contrast to Amazon and other book retailers, who might also feature Momentum within their extensive online inventories, our focus at is on dealing with bulk orders while providing personalized service. With our amazing team of friendly professionals, Price Matching, and our user-friendly Quote form, we aim to simplify and expedite your bulk book purchasing process.
    Should you wish to interact with a person while placing your bulk order for Momentum? We have a Bulk Book Specialist available to help, poised and prepared to assist you. Chat us or Contact us now!
    Dimensions (WxH):
    6.0 x 9.0
    Benbella Books
    Publication Date:
    February 06, 2018